Customer planning guide

How to choose a labelling machine

Choose a labeller using container shape, label construction, required position, orientation, speed and code content.

Production environment for how to choose a labelling machine

The main point

Start with the label panel and how the pack can be controlled while the label is dispensed and wiped down. Round, tapered, oval, flat, flexible and unstable products require different application methods.

1. Measure the product

Record diameter, height, taper and dimensional variation. This should be recorded in the customer requirement so it can be tested rather than assumed.

  • Record diameter, height, taper and dimensional variation
  • Identify seams, handles, shoulders and orientation features
  • Check stability through the application zone

2. Specify the label

Provide a production roll. This should be recorded in the customer requirement so it can be tested rather than assumed.

  • Provide a production roll
  • Record width, length, gap, core, outside diameter and unwind direction
  • Confirm stock, liner, adhesive and application temperature

3. Define position and data

Set position tolerance. This should be recorded in the customer requirement so it can be tested rather than assumed.

  • Set position tolerance
  • State front, back, wrap, top, base or multi-panel requirement
  • Include batch coding, printing or barcode verification

4. Prove application quality

Test clean and normal production packs. This should be recorded in the customer requirement so it can be tested rather than assumed.

  • Test clean and normal production packs
  • Run at full speed
  • Inspect skew, wrinkles, bubbles, lift and code quality

Customer comparison table

Pack shapeApplication route
Round cylindrical containerWrap-around labelling
Flat or oval bottleFront-and-back application
Shipping carton or polymailerPrint-and-apply
Full-body decoration or tamper bandShrink-sleeve application
Product requiring feature alignmentOrientation before label application

Relevant Lancing routes

Use the guide to prepare the requirement, then continue to the specialist routes below.

Common search questions

Questions customers also ask

Open a question for a concise answer, then use the detailed guide above for the full production checks.

How should I use the How to choose a labelling machine page?

Choose a labeller using container shape, label construction, required position, orientation, speed and code content.

What information should I collect before comparing equipment for How to choose a labelling machine?

Collect representative product and packaging samples, dimensions, format range, current and required good output, measurable tolerances, utilities, site layout and cleaning requirements.

Why should I test the hardest product or pack first for How to choose a labelling machine?

The most difficult product, smallest dose, largest pack or least stable container normally exposes limitations that an easy sample can hide.

How should I compare two machinery routes for How to choose a labelling machine?

Compare sustained good output, quality, changeover, cleaning, operator work, utilities, maintenance and the acceptance test—not only catalogue speed and purchase price.

When should I ask for a sample trial for How to choose a labelling machine?

Ask for a representative trial before committing when product flow, foam, dust, particles, seals, labels, closures or pack stability could materially affect the result.